it's more than possible
what if your dreams came true?
Imagine SERVing luxury Couples who love your work
Imagine SERVING luxury couples WHO LOVE YOUR WORK
You want to build a sustainable business, and you know to do that you'll need to raise your prices... but how can you get to that next-level client service and imagery? I'd love to show you how I did.
READY TO STAND OUT IN THE WEDDING MARKET?
Apply Now
Are you ready to elevate,
yet you struggle to get momentum?
You're devoted to wedding photography. In fact, you're a hustler committed to giving your business the solid bones it needs in order to survive long term.
You're willing to put in double header weekends, you've invested in courses online, you've got a semi-decent website, you're showing up on instagram...and you're exhausted. Because deep down you know that you can be more than a budget wedding photographer.
You want to serve couples that actually appreciate your artistry and who care about their wedding day as much as you do, but "those ideal clients" never seem to find you.
The only thing stopping you is knowing how to use your precious time
Welcome, friend
you're made for more
Photography is no cake walk.
Photography is no cake walk.
the late nights and weekends take their toll
01
You feel irritated that you, a dedicated hard worker, have put in so much effort in your business only to see others succeed and actually achieve the dream of regularly booking luxury clients (seemingly by just making reels!?)
02
You really want to be a profitable business and you've even tried just raising your prices, but it still hasn't clicked the way you hoped it would.
03
You're regularly glued to your computer/laptop editing the way-too-many weddings you took on to meet your financial goals. You tell people you're thrilled, but deep down you're begging for a change because your body can't take it anymore.
04
You've gone crazy on social media, been consistent for months, made reels pretty often, all the while reaping the same number of bookings, wondering, "is this even worth it?"
“Jennifer felt like a true friend, guiding me to the exact next steps to take. I never gave myself credit to really dig deeper into my craft until the Roadmap. Learning by doing and creating has put renewed passion back into my work!”
— Maddi D.
It's time to move forward
You don't have to stay in budget wedding burnout!
For fear of losing clients, I kept my prices way too low for all the wrong reasons. Once I started pivoting my business to serve luxury clients, I was able to truly create a client experience that continues to bring more couples my way! At the same time, I began to take responsibility for my imagery as the main factor in attracting new clients, and my business grew so much!
All you need is a coach who has been where you want to go!
Yes, you can pivot into luxury wedding photography even if:
Here's the thing:
You can become a profitable wedding photographer even if you don't know the exact steps to get there.
All you need is unique imagery & a proven roadmap
-You don't have a massive following
-You live in a small town
-You aren't a Style Me Pretty member
What if your dream became reality?
Imagine what booking luxury couples would actually feel like:
01
You get excited for the inquiries coming to your inbox, because the venues are on-brand for your style
02
You no longer feel pressure to give discounts because you feel confident in your client experience
03
You feel a huge weight lifted off of you because you're not on the constant hamster wheel of gone-every-weekend and editing-every-night
04
You have more peace in your relationships with your friends, spouse, and family again because you aren't chronically answering their invites with "sorry, I'm SUPER BUSY"
05
You breathe easier with each wedding you book because you know you have time to serve that couple well
The luxury wedding roadmap
introducing...
The Luxury Wedding Roadmap is the missing link that will help you finally enter the high-end wedding market with clarity. You get access to 4 months of direct access to Jennifer, 8 group coaching calls, and the strategies, accountability and support you need to make this dream your reality.
Lessons that teach you the important basics AND how to apply this knowledge to your brand & business. You'll work through assignments to wrap your head around the perception of your brand in a whole new way so that you can analyze what changes are needed.
We'll talk about the importance of blogging and the way you can demonstrate value. You'll notice what draws you to the work of the photographers who inspire you and be able to create your own drawn to your ideal clients!
Here's What You'll Learn
LET'S BREAK it DOWN
The Power of A Brand
Evergreen Content
module one
module two
In this module, we take a deep look at the backend of your business and make sure you're ready to serve luxury clients. From the basics to the specifics, you'll be thankful you didn't skip on these once you're in busy season!
Systems that Serve
module four
The fine tuning of your website, the realities of social media's ability to impact your brand, and mindset shift you need to walk in confidence online. Succeeding isn't just about what you do – it's also about the perception of your business & work.
Elevate Your Presence
module three
Honing your style is an important component of the journey to serving couples that want a luxury wedding photographer. I'll explain the importance of creating the work that you need to show.
Growing In Artistry
module five
This is the capstone! It's my goal for you to create your own styled shoot where YOU are the only photographer. This is SO important on many levels: you'll hone your craft, create unique imagery no one else has, AND build relationships in the industry by serving other vendors!
Design Your Own Styled Shoot
module six
Reframe your wedding calendar with less weddings that serve high-end clients
How does this sound?
With your own styled shoot, you'll have completely unique imagery to stand out
01
02
the results you're going to get:
Peace of mind knowing you don't have to give more weekends away to succeed
03
Kick that imposter syndrome to the curb by refining your website and your brand
04
Confidence for how to continue to elevate your business, long after the mastermind ends
05
Yes, I'm in!
So let's get started!
Four months from now your business reality could feel radically different
6 modules of teaching content
8 group coaching calls (2x/month)
online community with access to Jennifer (M-Th)
The Luxury Wedding Roadmap Workbook
The Essential Styled Shoot Prep Guide
The resources you'll get:
... and endless direct encouragement from Jennifer!
My Bridal Guide Template
My Wedding Client Questionnaire
Personal Website Audit
Joining the roadmap
I want to make sure every student is a great fit before they commit to this program! Once you apply, I'll personally respond to you and share whether I think the roadmap can serve you and your business!
Apply
Once I send your invitation, you'll be able to enroll! You can choose to pay all at once or over 4 months. The Luxury Wedding Roadmap is a 4 month program.
Enroll
You'll get lifetime access to seven modules taught by me, Jennifer, monthly group coaching zoom calls, and resources like the Luxury Wedding Roadmap Workbook!
Get Going!
The truth is, this program is worth far more than the cost.
Over 7 hours of video training
$3,200+ value
8 group coaching calls
Private community & access to Jennifer M-Th
$3,600+ value
One hour of coaching with Jennifer is $450
Custom website audit
$500 value
Additional Resources
$600 value
$2,400+ value
total value:
$10,200
Your price:
$3,200
“This course made my business dreams come true! I made six figures, and I couldn't have done it without Kate!”
-
Kind words
“Honestly, I was on the bring of throwing in the towel with photography before the Roadmap."
Sabrina loves having the tools to truly attract the clients she wants to serve, and knew that she needed the community and real interaction to carve out the time and motivation to do it.
Sabrina gained confidence
Yes, It Really Works
“From my first day in the Roadmap, I knew this was exactly what my business needed.”
Maddi took her vendor relationships to a new level with her styled shoot and has leveled up her client experience to be one of excellence. She truly took each teaching to heart!
Maddi grew her vendor relationships
“I've finally found the path forward to my dreams! Jennifer's support is invaluable.”
Emmy loved the rhythm of the Roadmap with self-paced teaching modules paired with direct access to Jennifer and coaching calls.
emmy went all in
Payment Plan
6 modules of teaching content
8 group coaching calls (2x/month)
direct access to jennifer m-th
All the resources!
4 payments of $875
One Payment
6 modules of teaching content
8 group coaching calls (2x/month)
direct access to jennifer m-th
ALL the resources!
1 payment of $3200
I've got a plan that will work for you:
Best value!
Most affordable:
It's an investment you'll make back in one wedding...
Okay, Jennifer, but this is a big investment...
Okay, Jennifer, but this is a big investment...
YES. Just like your first big steps in photography– your gear wasn't cheap! But it allowed you to make an entire business...
An investment causes you to bring in more money than you spent, and this is no different. Your entire business will be steered into success, and you'll make back that entire investment with booking just one wedding.
The truth is, you can't afford to miss the Roadmap!
You don't just get blue-light modules of training and encouragement. Courses have their place in the world, but let's be honest... having a relationship with a coach is more effective.
You get to all your questions and know they will be answered! Within my coaching mastermind, you'll have access to our private slack community and get answers directly from me, Monday through Thursday.
You know what you want, and you're willing to put in the work to get there. You just need someone to hold your hand and lead you on the best path to get there.
You're in the right place.
Having access to a real person can make a world of difference.
I'd love to be that hand.
The seventh module in this mastermind is truly special, because it will help you to succeed long beyond the 4 month program. It's all about setting yourself up for success in the long term.
I'm so excited to have you join, I'm giving you extra!
bonus module 7
Flourish In
The Future
I'm giving you a Bonus!
“Twenty years from now, you will be more dissapointed by the things you didn't do than by the ones you did. So throw off the bowlines, sail away from the safe harbor. Catch the trade winds in your sails."
— MARK TWAIN
Be positioned to book your ideal couples and work that brings high reward — both financially and creatively.
Know exactly what you need to do in order to serve luxury clients
Be able to clearly articulate your imagery style, and who you best serve
Have a clear actionable plan in place for growing long after the program ends!
Finally enjoy being a photographer again - because you'll crush imposter syndrome
Complete your own styled shoot & build relationships with vendors in the industry
IN FOUR MONTHS, you will...
Enroll Now
Anna is an alumni of the Roadmap program and took every teaching fully to heart! She went from feeling unsure about whether she was ready to fully investing in her business momentum.
— Anna
"Jennifer went above and beyond what was promised. Through her advice, I have redesigned my website, crafted a full styled shoot, and gained so much confidence!"
I'm Jennifer, your new get-a-grip friend.
It's not working hard that's the issue – it's knowing WHAT to do and HOW to apply yourself. I've seen how courses leave so many people stuck in the same place, which is why I created this mastermind – to hold your hand and help you achieve the goal!
Hey there!
I started in your shoes.
As a budget photographer in Minnesota, I spent so many months and thousands of dollars doing all the things... online courses from Amy & Jordan, mass styled shoots, trying to elevate my website... you name it, I tried it. I kept believing each thing I tried would change my business and transform my clientele. But guess what? It didn't.
Then I heard a leading luxury photographer share about how important designing your own styled shoot was. And I realize in hindsight, what I needed was a COACH. Not an impersonal course!
I've taken everything that I learned on my journey and put it into the Luxury Wedding Roadmap because it's exactly what I wish I had when I was busting at the seams with budget weddings. I wanted to elevate and get out, but I was so afraid of losing all my bookings!
The Luxury Wedding Roadmap would have saved me SO MUCH time and energy. The momentum I've seen from crafting my own styled shoots is absolutely amazing. I can't wait for this program to do the same for you.
I'm not saying it's a fairytale, but
This Group Coaching Mastermind is the only one of its kind because...
You get direct access to jennifer
The online world is full to the brim of courses, freebies, and advice on youtube. It's honestly hard to sort through which ones are actually bringing a return on investment. But what I've noticed from the thousands of dollars I've spent on education and developing my craft is that nothing compares to an actual, real person helping you get to your destination.
That's why The Luxury Wedding Roadmap isn't a course. It's a 4 month, group coaching program where I give of myself to help you get out of budget wedding photography and into luxury wedding photography. In our private online community, you have access Monday-Friday to me! You get to message me questions and leave voice messages – and I, Jennifer, will answer them! In addition, we'll have monthly coaching zoom calls so we can see each other's faces :)
You'll be CHALLENGED to CREATE YOUR own STYLED shoot
Yes, you read that right! The "capstone" of my program is that you craft your own styled shoot. Not to invite others into. Not to monetize and bring in revenue. To grow as an artist, and to push yourself into the luxury market.
You see, unique imagery will create a unique brand. You will be forced to build relationships in your industry as you reach out to vendors asking for collaboration. You'll serve them and realize the simple truth of giving being better than receiving. Because you have the liquid gold of the photos. You have a power to serve that is mind boggling, and I'm going to show you how to do it in a styled shoot context! (I've even made a special prepping resource for you to use again and again as you create styled shoots!)
You get live coaching calls
You'll see me, Jennifer, face to face via zoom with your fellow students 2x monthly on zoom. I will send out a coaching call calendar once the program starts! Before the coaching calls, you'll get to type out your burning questions to make sure I cover them. I'll answer those and then take questions live, so you can get the support you need.
Every live coaching call will be recorded, so if you can't make it to one, no worries! You can ask your questions via the Google doc and you can watch the replay! Lots of good content will be saved for you to reference anytime during the 4 month program.
You'll get a boatload of resources
This isn't a lecture series. This is a living, pump the blood in your veins, get moving and going mastermind! You will complete action steps that will move you toward the ultimate goal of serving luxury wedding couples.
You'll receive The Luxury Wedding Roadmap workbook, which is your printable companion journal & space to complete a major portion of the coursework. You'll also receive my Client Questionnaire, my Bridal Guide Template, and my Inquiry Email Template - all so you can get up and running!
You get a bonus – module seven!
Six modules was a lot of work to put together... but I was just so excited for my students to truly thrive that I wanted to add even more value to this program. I created Module Seven, Flourish In the Future!
This module takes all the knowledge and shifts you'll make in the first part of the journey to a new level as you plan like a pro for the future of your business.
This program includes everything you need to become a luxury wedding photographer.
My coaching mastermind is SO MUCH MORE than a course. I am making myself available & giving direct access to me because I know that relationships and having someone hold your hand is truly how we grow and learn.
Creating habits that move your business forward
Building a client experience that truly wows
Attracting your dream clients and working on projects that fill your creative cup
Creating the work you need to attract luxury clients on repeat
Building sustainable processes and systems so that your backend runs efficiency and profitably
Feeling more balanced, rested, and in alignment with your family, spouse, and friends
If you want THIS to be the year that you *finally* commit to:
Apply Now
Try the Roadmap for 14 days. Get your money back if it didn’t serve you.
I'm a small business owner & entrepreneur just like you. I know that every big investment feels like such a risk to take – until you taste the benefits! Often I've looked back and thought, "Wow, I balked at investing in that? It was SO WORTH IT!"
money back
guarantee
100%
This is for you if:
You're a wedding photographer or a strong portrait photographer
You're happy with your current prices
You're eager to serve high-end couples
YOU'RE NOT WILLING TO DO THE WORK
You're done blaming "the algorithm"
It's probably not for you if...
you currently shoot destination weddings
You're ready for tough love & results
You've been published in national magazines
you're hungry for strategies that work
You're not interested in being challenged
What is a Group Coaching Mastermind?
It's a program I designed based on my own experience to have direct access to me, Jennifer, online recorded teaching, and bi-monthly group zoom meetings to help you actualize your potential in becoming a luxury wedding photographer.
Frequently Asked Questions
What's included?
You will receive lifetime access to the training modules of recorded teachings by Jennifer, 8 group coaching calls with Jennifer, and resources like The Luxury Roadmap Workbook, Essential Styled Shoot Prep Guide, and other resources like My Bridal Guide Template, and My Client Questionnaire!
What do you mean by coaching calls?
The 8 group coaching calls are zoom calls where you & fellow students in the mastermind get to ask questions and have me, Jennifer, answer them! No worries if you can't make it on time – each one will be recorded, and you can ask questions beforehand so that I can still answer them live!
Why should I trust you, Jennifer?
Great question. First, I'm not a pie-in-the-sky destination luxury photographer making outlandish promises. I'm a mother of 4, a normal person just like you! I also happen to be a local luxury wedding photographer and knew I had to share my success to help others. Yes, I've been published in Minnesota Bride... but my true success started before that! If I can succeed, I am confident you will have FAR MORE SUCCESS than I have experienced!
Why is creating a styled shoot important?
Oh, it is the capstone! It is hard, rewarding work to put on your own styled shoot but it has had such massive impact in my business. There is nothing like it for helping a budget photographer to launch into the luxury market!
How will you coach me through the styled shoot preparation?
I created a whole module dedicated to this! In addition to the teachings, I have created an amazing resource to help you called The Essential Styled Shoot Prep Guide which you will receive with enrollment in the coaching program as well as other resources!
What if I'm not sure I'm a good fit?
This is SO IMPORTANT to me! Send me a dm on instagram or email me! I'm committed to working with photographers who will truly benefit from this program – and that's why I have an application process :)
Do you have payment plans available?
Yes! You can either pay in full or have payment split over 4 months. Also, get excited because there's also a HUGE discount if you apply in the first week! YAY!
Investment: (noun) A financial decision that returns value back you.
I get it.
Every dollar invested in your business is an important one! The cool thing about this investment is that by booking just ONE WEDDING at a higher price point, you will earn back the investment you made into this program!
Still on the fence?